Mobile application development is a niche area of application development for the customized apps built for mobile devices. These mobile apps increase the phones popularity by adding a great deal of functionality, enhanced performance and user-friendly applications. These mobile devices are also called smart phones. The popular smart phones are the iPhone, Android, Blackberry etc. Most of the phones are built on different hardware and hence, they require different platforms to operate. The task of mobile application development is designing applications used for different platform. This is very difficult because one has to take into account the customer preferences as well.
The Apple iPhone made its way into the market in 2007. Initially, the number of people who bought this instrument was very less. By 2008, not only the number of people having an iPhone increased, there were a separate movement to launch iPhone apps. iPhone has changed our perception of having a phone. With the increased functionality and a better user interface, it has revolutionized the world of mobile devices. The iPhone apps are custom-made to suit various business requirements and have a lot of value-added services.